Cathay Life Insurance is committed to embedding the principle of “treating customers fairly” into its organizational culture. In 2018, we became the first in the industry to establish the Treating Customers Fairly Committee, led and supported by the Board of Directors, to ensure the protection of customers’ rights and interests. In 2020, the KPIs for the principle of treating customers fairly were stablished based on three major aspects: service, equity rights, and professionalism, so as to measure the achievement rate of execution strategies for each principle. We set nine key indicators for nodes before, during, and after sales in 2021, and developed a dashboard to monitor the implementation of the principles of treating customers fairly. In 2025, Cathay Life Insurance systematically optimized its products, services, and internal control processes across three dimensions: Smart (technology empowerment), Simple (clarity and transparency), and Safe (reliable protection). We focus on enhancing service accessibility and consistency through digital technology, improving understanding and decision-making quality through transparent information, and safeguarding customers’rights and interests through risk protection.